The MIT Alumni Association produced events both big and small all around the globe to keep alumni connected. The pandemic changed that!
Spencer BrennemanMarch 2, 2021
At the risk of going all Debbie Downer on you—and please stick with us here, there is a point!—consider these observations and predictions: Research shows that rates of depression and…
Spencer BrennemanMarch 1, 2021
Most all of us, at one time or another, have put our heads in our hands in frustration and exasperatedly asked, “Why do people fight in an organization?” Office politics…
Douglas SpencerFebruary 24, 2021
When we think about messaging, we typically think of what we say about our work to the outside world. Although that’s important to be sure, some would argue that what…
Spencer BrennemanFebruary 18, 2021
One of the main reasons why messages fail is that the writers don’t know what their audiences want to hear. You probably know what you want to say; most organizations…
Douglas SpencerFebruary 5, 2021
Social startup Usefull launched as the Coffee Cup Collective but later rebranded. Grab a cuppa and find out why.
Spencer BrennemanFebruary 4, 2021
“When should you take a stand?” That’s always been an important question, but in 2021 it has even more urgency and potency. Here are four criteria to help you decide…
Douglas SpencerJanuary 25, 2021
From tackling pandemic-induced changes in their offering to addressing the changing demographics of their constituents, The Trustees of Reservation has had their fair share of messaging challenges
Spencer BrennemanJanuary 21, 2021
Starting the new year right is probably more important this year than ever before. After all, 2020 was one of the most annus horribiles of the last century, and its…
Spencer BrennemanJanuary 5, 2021
