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Welcome to the Messaging Blog!

We love a good messaging strategy. We love a good messaging strategy blog! Here is our humble offering to the genre. Scan through them, share them, and comment! We want to hear what you think!

Blog

What’s in a Name (Brand)?

Changing a Name Brand. A name brand you recognize decides to change their name. The world is shocked, right? Dunkin’ Donuts goes to just Dunkin’. Weight Watchers goes to just…
Spencer Brenneman
February 15, 2019
Blog

CES Brands

New video capabilities were one of the major CES themes. AI and robotics was, of course, the other. Artificial intelligence (AI) is here to stay—and—it’s much further along than most…
Douglas Spencer
January 17, 2019
Blog

Your brand in the New Year

What are your new year’s resolutions for your brand? Sure, as we start another trip around that big yellow dot in the sky, you may be thinking about breaking up…
RyanKelley
January 2, 2019