Newsletter

At the risk of going all Debbie Downer on you—and please stick with us here, there is a point!—consider these observations and predictions: Rates of depression and anxiety have increased.…

You probably know what you want to say; most organizations do. But, do you know what your audiences want to hear? Many leaders assume that they do, based on their…

UPDATE: We wrote this email before the assault on the U.S. Capitol and its democracy, so a pre-amble seemed in order. In addition to the six suggestions for starting off the new year…

Protecting your mission is top of mind for all leaders of mission-driven organizations, but protecting it from what, exactly? There are obvious threats, of course, such as financial insolvency, damaged…

Preparing Your Year-End Appeal A year-end appeal to supporters is challenging in the best of times. How do you approach them in these times? Creatively, thoughtfully, methodically, and strategically. Strategically.…

Do you sound like everyone else? A problem that plagues most organizations, whether they are for- or not-for-profit, is falling into the trap of sounding like everyone else. This challenge…

Welcome to the New Spencer Brenneman! And welcome to Focal Point, Spencer Brenneman's new monthly newsletter. Why the new newsletter? Simple: It matches the new focus of Spencer Brenneman. We…