To coincide with Pride Month, Diversity Consultant and former Chief Diversity Officer at Fidelity Investments John Basile joins a Brand Banter to talk about the role diversity plays in building and sustaining a strong brand.

In this talk, he and Spencer Brenneman President & Chief Brand Strategist Douglas Spencer discuss the need for broader participation around diversity issues, how commitment to diversity impacts a brand’s perception, and advice for leveraging and embracing your company’s brand strategy.

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