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verbal identity


What’s in a Name (Brand)?

Changing a Name Brand. A name brand you recognize decides to change their name. The world is shocked, right? Dunkin’ Donuts goes to just Dunkin’. Weight Watchers goes to just…
Spencer Brenneman
February 15, 2019

Your brand in the New Year

What are your new year’s resolutions for your brand? Sure, as we start another trip around that big yellow dot in the sky, you may be thinking about breaking up…
January 2, 2019