Mariana Oncology

Mariana Oncology

Building a pipeline of radiopharmaceuticals across a range of solid tumor types, Mariana Oncology is a fully integrated next-generation radiopharmaceutical company powered by experts in ligand discovery, radiochemistry, radiobiology, and oncology translational and clinical research.

Project Overview

Mariana Oncology was faced with a name change and an underperforming message and website. Working closely with the Senior Leadership Team, Spencer Brenneman updated their Focus & Messaging Framework, created a new logo, and reskinned their existing website. Of course, new brand guidelines were in order too!

Project Specifications

  • Timeline: Ongoing
  • Client focus: Radiopharmaceuticals
  • Main goal: Rebrand

"Douglas was just wonderful to work with, both patient and pointed. He led us through an easily consumed and readily implemented branding process: verbal identity, and brand personality, and how to bring our brand to life with practical implications."

Georgette VerdinChief People Officer
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