EdVestors

EdVestors is a school improvement organization that combines strategic grantmaking, content expertise, and collaborative implementation to drive system-level impact in Boston schools. Since 2002, EdVestors has raised and invested over $40 million in school improvement efforts.

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Project Overview

To commemorate their 20th anniversary, EdVestors came to Spencer Brenneman for help with a message that would both honor the past and position them for another two decades of success. Once we created the messaging strategy, we developed a secondary logo commemorating the anniversary.

Project Specifications

  • Timeline: Spring 2022
  • Client focus: Education
  • Main goal: Create a strategic message to commemorate the 20th Anniversary

”"Many thanks for your engagement with EdVestors and your good work around branding. We look forward to having you in our community for a long time to come."

Anuradha DesaiSenior Vice President, External Relations

Messaging Foundation

After conducting interviews with more than a dozen leaders in Boston’s education community, we came up with positioning around three key ways EdVestors works.

Anniversary Logo

To draw more attention to their 20th anniversary, EdVestors asked Spencer Brenneman to update their logo. The three pencils work together to reinforce the core elements of the anniversary messaging.

Social Media Templates

If it’s not on social media, did it happen? Of course, but a consistent presence on social media doesn’t hurt. We created these social cards for use throughout the year.

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Let’s get your vision out of your head and into your world