NEWSLETTER ARCHIVES

May Newsletter

Starbucks, Racial Bias, and Brand Humanity Rapidly changing consumer demands for humanity is impacting how brands like Starbucks and Dick’s Sporting Goods are tackling racial

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April Newsletter

Your product: Know what, to whom, and when you’re selling it. Welcome to Spring! And welcome to the April issue of our monthly newsletter. This

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March Newsletter

Brand Education to the rescue by Douglas Spencer, President Recently I had the great opportunity to present a webinar to members of the In-House Agency Forum,

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February Newsletter

Things that are no longer a thing Recently, a client asked me to speak to a group of professionals re-entering the marketing workforce after a

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January Newsletter

Millennials at the gate!  We’re in the middle of helping a professional services client update and refine their brand. As part of our work, we

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