At Spencer Brenneman, we understand that each business is unique. In fact, we take it one step further, envisioning each of our clients’ brands like people. A person with a unique face, voice, personality, and style. By channeling your business’ brand this way, we help spark emotional connections with customers, letting them know how unique you are, and why you are best able to work with them.
We focus on highlighting who your business is at its very core. From the way it looks, to the way it sounds, we make sure your brand connects with customers in a way that sets you apart from your competition.
Visual Identity. Your visual identity is your brand’s face. Aligning this with your brand strategy, we make sure every visual facet of your brand makes a powerful statement. Our graphic design experts are best-in-class, and make sure we give you the look and feel to match your business’ individuality.
Verbal Identity. Any successful brand understands that the way they sound is just as important as the way they look. We work with you to match the perfect voice and tone to your brand, helping give you the same results no matter the customer.
Your voice is like an accent, it’s how your brand speaks to people. Your tone however, changes to match the audience you’re trying to engage. Imagine speaking to two different people: your grandmother, and your friend. Do you think you talk to both of them the same? We make sure your business is able to speak to a variety of audiences while still remaining true to who you are are as a brand.
Naming. Whether you’re unveiling a new company, or simply a new product, we understand that change can be both an exciting and stressful time. Fortunately, we make it easy to keep the excitement, passion, and commitment, without missing the opportunity to further expand and establish your brand.
Visual/Verbal Sync. Like a foreign language film that’s poorly dubbed, when a brand’s visual identity and and verbal identity don’t align, people take notice. Spencer Brenneman works with you to not only identify the best ways to showcase your brand’s face and voice, but to also ensure that they work together as seamlessly as possible.